Have More Pride! - Re-Do Your Videos When necessary

Hello Matthew. I’d like to suggest that you redo some of your videos when it’s appropriate and you know it would be better to do so. This video here is an example “9. Systematic Interpretation of Volume & Breadth”. You state two separate times, “I probably should have drawn a straight line through the chart”… “I probably should have used red arrows instead of green arrows to indicate sells” etc.

There’s nothing preventing you from redoing the video and correcting that. This is at least the third video I’ve watched where you state things of the sort. It just exhumes laziness to not take the relatively small amount of time to redo them. Your product is already extremely expensive. Once you do the work, it’s done. You never have to do it again. To not take that extra 30 minutes or an hour to correct it for “life” is just horrible in terms of what it does to your brand value.

Just my opinion. I’d redo them. And I’ve built, owned and (still currently) operate multiple businesses in my lifetime

Hello,

My view.
I think you need to put the cost of Optuma into perspective.
It covers many disciplines of technical analysis and in this respect the software is constantly being improved.
There are no adverts.
My email address and private information has never been sold on.

I am not in the business of creating video content,…but recently had to do this to help support my customers.

I only found out as a result of the advent of Covid that creating videos takes an incredible amount of time and effort so as a business I had to make a decision that my own website content was understandable and useful,…but not perfect. I did try to achieve perfection,…but it was at the cost of running my business, serving my customers and the poor friend who had to be on the other side of the camera.

Enough! is a power word.

Julie

Hi Jason,

Thanks for your comments. It is something which I will consider as we continue to evaluate all that we do. I’ve been away for a week.

You’ve posted in the general software forums instead of the CMT forum, that is why some replies were more software focussed, but some of the people who have replied (rather bluntly) have also done the CMT.

I agree that the material is not all at the standard which I would like and we are planning a major recording of all the material in 2022 and 2023. To do this we are building a new education platform and a new studio in our Brisbane offices this year. To Julie’s point, I also have to make sure that the software we produce is the very best it can be and make business decisions across the board. I’d love to continually do both all the time, but that is not how I work. At this stage, we are recording material as the curriculum changes, but I will not rerecord older sessions —which still address the learning objectives of the chapter— until we are ready to update them all.

Your standards must be very high - and that is good - I wish I had the resources to do everything perfectly. I think the hardest decisions I have to make in business is when that last effort will take too many resources which we do not have. In the software, there are things I would love to improve and reorganise, but I know that the small gain just is not worth the development cost and the inconvenience it will cause our clients. In the videos, I usually do them in 1 take. So redoing a long video for a small mistake —which we can address in the notes or verbally— is not something I can do right now. That is something we will change in the next iteration where we record in shorter sessions, but this is what we have right now.

As a reference, we have taught over 2,000 CMT candidates, and yours is only the 3rd criticism which we have received. I would rather no criticism, but I have to accept that there will always be people with better skills than I can hire when it comes to production. I’ll do the best I can.

I’ve only operated 1 business, this one. I started it when I was 26 and have been running it for nearly 25 years now. I totally accept that I’ve made bad decisions (and will probably make more), but I’m also pretty proud that we have maintained a strong business through Dot Com, GFC, and the flight to passive management through the last decade. On top of that, we’ve been able to help CMT candidates when no one had produced any material to help them.

My heart is to help people, be that our software clients, or CMT candidates. And I’m happy to work with people, but I don’t have the thickest skin. If you want to attack me, then fine, but don’t be shocked if I adopt Michael’s sentiment. If you need help, and are willing to communicate with us in a professional manner, then I am more than happy to help however I can.

All the best

Mathew